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Enterprise-Wide PACS Improves Efficiency, Enables
Growth at NOIA
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From its inception in 1984, National
Orthopedic Imaging Associates (NOIA) has introduced new ideas
about how radiology can be practiced and has pushed forward
the development of teleradiology and Web technology. For the
past twenty years, this Marin County, CA-based operation has
focused on providing best-in-class musculoskeletal image interpretation
services. Their expertise is founded on their team of sub-specialized
sports medicine radiologists. Together and under the leadership
of Dr. Jay Kaiser, founder and CEO of NOIA, these highly skilled
radiologists provide world class service to their growing
list of customers.
National Orthopedic Imaging Associates
in Marin County, CA
NOIA is a highly-reputed, well-regarded practice within musculoskeletal
radiology and orthopedic fields. The group provides comprehensive
diagnostic reading that is performed only by sub-specialized
radiologists. They are also available for real-time consultation
and formal reports are normally delivered within 24 hours.
The NOIA business office has extensive experience in inter-state
licensure, credentialing, billing and other related issues.
NOIA goes the extra mile by working with each of their network
sites to leverage the NOIA name in their local marketing efforts
in order to enhance musculoskeletal and spine referrals.
In March of 2003, NOIA selected ScImage's ForeverOnline configuration
of its flagship PICOMEnterprise solution. This Web-based product
utilizes an Electronic Patient Folder (EPF) to store all relevant
patient information. Physicians are able to retrieve the data
stored within the EPF, using either a study-centric worklist-type
application called PICOM PowerList or a patient-centric MS
Internet Explorer browser-based approach. Either way, the
information is made available in the way that most suits the
person accessing it.
With the PICOM
common worklist, ease of image transmission facilitates
real-time teaching to all of the practice's fellows
wherever they are located on the system.
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The practice also has a fellowship program in musculoskeletal
and spinal imaging, and currently trains four fellows each
year. With the PICOM common worklist, ease of image transmission
facilitates real-time teaching to all of the practice's fellows
wherever they are located on the system.
PicomEnterprise's ForeverOnline architecture is based upon
a low-cost, high-availability solution that employs intelligent
image routing to serve high-volume, centralized reading environments.
This configuration of PICOMEnterprise combines a powerful
multi-processor server with a highly scalable storage solution
that eliminates the wait for image and information retrieval
by keeping everything online, thereby increasing productivity
in heavy workload environments.
NOIA's nine radiologists read primarily MRI studies but also
multi-detector computed tomography (MDCT) as well. Dr. Kaiser
stated, |
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"Workflow was our biggest concern. When you are reading
200 cases per day, you cannot afford any decrease in productivity.
ScImage was able to customize a solution
that helped us increase our efficiency. The result is faster
turn-around which makes for more satisfied customers and happier
employees."
The Marin County, CA-based private practice radiology group
initially serviced 33 outpatient clinics in ten states in
the U.S. and Singapore using ScImage's PICOM solution to acquire,
read, store and distribute approximately 200 radiology studies
per day. The installation provides visualization and Worklist
tools, PACS and teleradiology to this complex network of imaging
centers and outpatient clinics throughout the U.S. and overseas.
"We reviewed and test drove several solutions before
deciding to go with ScImage's ForeverOnline configuration,"
stated Peter Osuna, director of IT operations. "We knew we
needed a solution that could handle the kind of volume that
our practice produces. More importantly, we wanted a solution
that we could tailor to our needs. ScImage addressed all of
our concerns and exceeded our expectations."
Growth was also a key concern for the busy teleradiology practice.
NOIA knew they wanted to able to expand and grow their business.
Because of its scalable design, ScImage's PicomEnterprise
solution allowed the practice to start with its current sites
and slowly add new customers. Since the PicomEnterprise solution
was first installed, the busy practice has added more than
15 imaging centers to its roster of clients. This brings their
client list to more than 50 sites across the U.S.
"We are pleased with the growth we've made over the last two
years," stated Dr. Kaiser. "ScImage has assisted us in growing
our business over the last couple of years. When we first
started with ScImage we were reading around 200 exams per
day. Today we read close to 300 exams. They have given us
the productivity tools that facilitate efficiency while preserving
and enhancing subspecialty excellence of readings. In addition
to the fact that our images are transmitted from a large number
of centers with a wide geographic dispersion and utilizing
many different scanners, the NOIA radiologists are located
at four different centers around the San Francisco Bay Area
and Phoenix, AZ. The PICOMEnterprise system allows the entire
operation to function as if it was all located in one imaging
center.
PicomEnterprise eliminates the wait
for image
and information retrieval.
"The other important aspect of our relationship with
PICOM has been the reliability of the system and the ScImage
support to minimize system downtime," continued Dr. Kaiser.
"Our system is complex, but our customers, including a number
of professional athletic teams, expect and deserve rapid turnaround
on readings, and using the PicomEnterprise system has allowed
us to meet their needs." |
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Customer Focus - Missouri Baptist

“ScImage’s ForeverOnline storage architecture makes backup for disaster recovery and business continuity a much more straightforward process.”
Douglas Sohn - Dir., Cardiac & Vascular Center Missouri Baptist Medical Center - St. Louis, MO |
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